Free Practice Questions for Salesforce B2C-Solution-Architect Exam

A company, currently using B2C Commerce and Service Cloud, has recently purchased and integrated Salesforce Order Management into its order flow. One of the first projects the company would like to complete is to allow its customers to purchase online and pick up their order in the store. What flow should a Solution Architect suggest to facilitate this request'

• B2C Commerce exports the order to Salesforce Order Management. Salesforce Order Management passes the order information to Service Cloud. Once the order is picked up by the customer, Service Salesforce - B2C-Solution-Architect Cloud updates the final status in Salesforce Order Management.
• B2C Commerce exports the order to Service Cloud. Service Cloud passes the order information to Salesforce Order Management. Once the order is picked up by the customer, Salesforce Order Management updates the final status in Service Cloud.
• B2C Commerce exports the order to Salesforce Order Management. Salesforce Order Management passes the order information to Service Cloud. Once the order is picked up by the customer, Service Cloud sends the final status to B2C Commerce.
• B2C Commerce exports the order to Service Cloud and Salesforce Order Management at the same time. Once the order is picked up by the customer, Service Cloud sends the final status to Salesforce Order Management and B2C Commerce.

An organization is considering using the Lead object in Sales Cloud to track customers who have signed up for their newsletter. The goal is to add these customers to a Marketing Cloud nurture campaign. Once they make a purchase, the suggested design is to convert the Lead to a Contact record and associate the resulting Contact with a Marketing Cloud Subscriber. What recommendation should a Solution Architect make to avoid implementation challenges?

• Ensure that the Marketing Cloud Contact associated with the Lead is updated to reference the Contact after conversion.
• Avoid using the Lead object by creating Contacts with different Record Types for prospects.
• Delete the Marketing Cloud Contact associated with the Lead object after conversion.
• Add prospects who have not created an account or made a purchase to Marketing Cloud directly without creating a Lead.

Northern Trail Outfitters (NTO) recently implemented the Service Cloud Connector between B2C Commerce and Service Cloud. They released a new feature that allows customers to add their favorite National Park to their profile. After an attempt to help a customer, a service agent informs the Director of IT that they cannot see or update the new National Park value on the profile in the Service Cloud console. What should the Solution Architect keep in mind to avoid data exchange issues after implementation?

• Check the fieldMapping custom settings in Service Cloud to confirm the nationalParks attribute was mapped from the Commerce Profile to the Service Contact
• Check the field-level security for nationalParks is set to read only
• Check that the nationalParks value was added to the Profile Custom Object in B2C Commerce
• Check that the nationalParks value is defined in the json of the B2C Commerce Customer Data API

A company had strong new-customer growth for the year but has noticed that lifetime value has been declining. They want to run automated re-engagement campaigns with customers who made purchases in the last 24 months but are unsure of where to start. They have Service Cloud, Marketing Cloud, and B2C Commerce implemented and recently began using CRM Analytics. Which two recommendations should a Solution Architect provide to the company to improve the success of the automated campaign? Choose 2 answers

• Use SMS as a channel due to its significantly higher engagement rate as compared to email
• Generate personalized coupon codes in B2C Commerce and send them through Marketing Cloud to be able to effectively track impact of campaigns
• Use CRM Analytics to analyze customer engagement history over the last 24 months
• Configure Einstein Recommendations in Marketing Cloud to automate segment generation for Journey Builder

Northern Trail Outfitters (NTO) wants to bring data from custom objects from its Salesforce Customer Success Platform into the Marketing Cloud account. NTO aims fora personalization of the customer journey with up-to-date Information and using dynamic content from multiple sources. How can a Solution Architect ensure the expected data Is available within the Marketing Cloud?

• Utilize Synchronized Data Sources within Marketing Cloud.
• Implement a custom integration between Marketing Cloud and the Customer Success Platform.
• Install and configure Distributed Marketing to make content accessible.
• Use Marketing Cloud Connect to fetch the expected data using APIs at send time.

A company wants to use Marketing Cloud to send customer electronic receipts that originate from its point of sale (POS) system. The company has a need for the receipt to be sent no more than 10 minutes after purchase and would like to track all email sends that are being placed to that customer, The Marketing Cloud Contact Key should be the Service Cloud Contact ID. What solution should a Solution Architect recommend to achieve this need?

• Make an API call from the POS to Marketing Cloud to send the electronic receipt and then call Service Cloud to add the customer if they do not exist. Use an automation in Marketing Cloud nightly to remove any duplicate contacts that may be introduced with Marketing Cloud Connect.
• Make an API call from the POS to Service Cloud to retrieve the Service Cloud Contact ID. If the customer does not exist, submit a POST to Service Cloud to create the Contact ID, then send the Contact ID to Marketing Cloud via an API to send the electronic receipt.
• Make an API call from the POS to Service Cloud to add the customer if they do not exist; leverage a custom object to send details to Marketing Cloud via Marketing Cloud Connect and synchronized data sources to send the electronic receipt.
• Make an API call from the POS to Marketing Cloud te send the electronic receipt. No call is required to Service Cloud to fetch the Contact IO as this information is already available at the POS.

A B2C Commerce merchant has multiple live sites across different brands and geographies all supported by Service Cloud and Marketing Cloud. Unfortunately, the merchant is having customer service challenges caused by fragmented views of the customer. Customers occasionally use alternate email addresses, make purchases as guests, and contact customer service anonymously. The Success Manager believes that Customer Data Platform (CDP) could help them solve their problem. How should a Solution Architect describe the role of CDP in this context7

• CDP can be used to recognize customers as humans and extend existing records related to that human across connected systems with a consistent Global Party ID.
• When CDP is provisioned, B2C Commerce, Service Cloud, and Marketing Cloud will automatically use a common core Customer Profile managed by Customer 360 Data Manager.
• CDP can be used to identify multiple records within each separate system representing the same person and assigning them a consistent Global Party ID; additional custom development is then required to relate those IDs between systems.
• CDP cannot be used across multiple brands within a single merchant environment because the customer as human view cannot support different accounts under separate brands.

A company contracted with a Satesforce implementation partner. A Solution Architect and a functional architect from the partner firm met with the business and IT stakeholders in the initial business discovery workshop. During that time, the Solution Architect gathered requirements about how the system needs to function in Salesforce with data flowing to downstream systems. The company also provided sketches of a potential user interface they want to see. Which three actions should the Solution Architect take to ensure the right solution can be delivered? Choose 3 answers

• Capture functional specifications that contain business processes and expectations of how they translate to user interface behavior.
• Design the annotated wireframes of the current user interface and finalize the future state data architectures.
• Ask the company to describe system integrations and primary source of records to support business requirements.
• Investigate the challenges that the company is experiencing with their existing setup and understand how they expect the future solution to solve those challenges.
• Thank the company for providing solution specifications and deliver those to the technical team.

A financial services firm with many high net-worth individuals Is about to implement Service Cloud, Marketing Cloud, and Salesforce Platform. Given the nature of the individuals, they are often required to adhere to financial regulations and civil procedures in regards to their data. This often requires restricting their data processing. Given that requirement, what are three considerations the financial services firm should be aware of when limiting data processing across these clouds? Choose 3 answers

• Removing a data processing restricted contact within Marketing Cloud requires removing the restriction first before removing the contact
• Consider deleting all of the customer data in order to adhere to the requirements.
• Restricting data within Service Cloud requires contacting a Service Cloud account representative.
• Export relevant customer data on Salesforce Platform so it is retained first before deleting or providing any data.
• Restricting data within Marketing Cloud requires contacting a Marketing Cloud account representative.

A company is in the process of defining the right systems to deliver key capabilities for its B2C business. The company has about 2 million customers, each placing an average of 100 orders each year through its existing B2C Commerce platform. The company needs a system that can: • Deliver a full list of all customer orders throughout their engagement lifetime • Provide lifetime engagement tracking and history of the customer • Calculate the lifetime value of customers based on their orders Which three systems should a Solution Architect recommend to meet the company's requirements' Choose 3 answers

• Salesforce Order Management
• Service Cloud
• Sales Cloud
• Marketing Cloud
• Heroku